Sunday, January 8, 2017

Subway Expanding Foundation of ‘Better-For-You’

Subway was built on the foundation that fresh fast food could be ‘better-for-you’. Subway is entering 2017 edifying the halo of the Subway brand promise this Subway restaurants and the American Heart Association  (AHA) are encouraging consumers to add just one extra “cup of color” to their daily diet.

Adding a “cup of color” to your daily diet in 2017 can help improve the health of all Americans according to the Subway and the AHA press release. We all know that Subway offers millions of handcrafted sandwich and salad combinations and 10 varieties of vegetables to its guests, from cucumbers to spinach to green peppers, helping guests make their subs more colorful and fill up the right way—making for a New Year’s resolution that’s easy to stick to.  So simply put think a ‘cup of color’.

As most you should know Subway and the AHA launched +color, an on-going initiative focusing on the positive health impact of fruits and vegetables and encouraging Americans to add more color to their diets because that is a large part of the Subway brand promise.
Fast food can be better for you and Subway has since the beginning focused on just that.  It’s estimated that if Americans ate the recommended amount of fruits and vegetables every day, approximately 39,900 deaths would be prevented from cardiovascular diseases, stroke and diabetes and $7.6 billion in medical costs could be saved annually.

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