Monday, December 17, 2018

Dorothy Lane Elevates Grocerant Fresh Prepared Ready-2-Eat & Heat-N-Eat Takeout Food



Regional grocery stores are creating grocerant niche Ready-2-Eat & Heat-N-Eat platforms that have more relevance than national grocery store chains according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
Three-store, Dayton, Ohio-based Dorothy Lane Market using the tagline “Fast food the way it should be,” is raising the bar on retail foodservice with its Gourmet Takeaway, which features fresh deli main dishes and sides made in store every day.  This is an example why restaurant customer counts continue to decline according to Johnson.
Eric Richard, education coordinator for the International Dairy Deli Bakery Association, Madison, WI, stated “Variety and personalization are really important, and supermarkets have an advantage in this arena because they allow shoppers to customize a protein with sides and build the meal that they want,”
At Dorothy Lane consumers can choose from a menu of a la carte entrees and sides or build a Dinner Deal that includes an entree and two sides for $8, $10 or $12. At its Washington Square and Oakwood locations, Dorothy Lane shoppers can pick up a What’s for Dinner bag featuring fresh-cooked veggies, an entree and a side dish.
Richard continued “Overall, we’re seeing a lot more interest in Asian and Hispanic side dishes. People want more hot and spicy dishes, as well as sweet and hot,” Richard, who points to a recent study indicating that 71% of millennials and 55% of boomers enjoy spicy foods.
Alice May Block  famously said “Tomatoes and oregano make it Italian; wine and tarragon make it French. Sour cream makes it Russian; lemon and cinnamon make it Greek. Soy sauce makes it Chinese; garlic makes it good.” However in the minds-eye of today’s consumers like blod flavors that have high protein, gluten free, keto, paleo, vegan, organic, local, fresh, all-natural, free from artificial ingredients, preservative free and non-GMO according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit Facebook.com/Steven Johnson, www.Linkedin.com/in/grocerant/ or www.twitter.com/grocerant/

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