Thursday, March 2, 2023

Food Delivery is a Platform Edifying the Grocerant Niche


At the intersection of Grocerant Ready-2-Eat and Heat-N-Eat fresh food is where consumers are finding incremental comfort with food delivery according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.

Regular readers of this blog know that consumers like fresh prepared meal deliver and they do not care if it is a Domino’s driver or a third party employee driving the car they want meals and meal components when they what them and they want the fast of reliable if scheduled according to Johnson. 

Wondering just how big food delivery is getting? Well according to data presented by, more than 2.85 billion people will use online food delivery services in 2023 or 350 million more than a year ago.

So, the arrival of appealing, user-friendly apps and tech-enabled driver networks, coupled with changing consumer expectations, has turned food delivery into an almost one trillion dollars industry.  After, COVID-19 hit, food delivery became a lifeline for the hurting restaurant industry. However, many consumers use the service for buying groceries, helping the total number of users to double in four years.

Now then according to Statista Digital Market Insight, in 2019, around 1.37 billion people worldwide used online food delivery. By the end of 2021, this figure jumped to 2.31 billion and continued rising. Last year, more than 2.5 billion people worldwide used food delivery services, but Statista expects this number to increase by 350 million and hit 2.85 billion this year. By 2027, the entire market will count more than 3.8 billion users.

When it comes to adopting technology, Asia leads the world. Due mainly to its high population, the Asia Pacific remains, by far, the largest online food delivery market, accounting for nearly two-thirds of all users worldwide. Last year, over 1.6 billion people from the region used food delivery services. This figure is expected to grow by more than 50% to 2.45 billion by 2027. The European and American markets are set to experience similar growth in this period, while the number of food delivery users in Africa would almost double.

Now the rising number of people using online food delivery services continues driving impressive revenue growth. Between 2019 and 2022, global food delivery revenues jumped by an impressive 133% and hit $770bn. Statista expects 2023 to witness a 20% year-over-year growth, with revenue rising to $910bn.

However, the entire market is set to reach a new benchmark in 2024, becoming a one-trillion dollars industry.

Statista data show more than one-third of total revenue in 2023, or $354bn, comes from China, the world`s top-grossing food delivery market. The United States follows, with $231.3bn in online food delivery revenue. Far behind, the United Kingdom, South Korea, and Japan follow, with $39bn, $38.3bn, and $35.2bn in revenue, respectively. Statista expects the two largest markets to make nearly two-thirds of global online food delivery revenues by 2027.

Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit us on our social media sites by clicking one of the following links: Facebook,  LinkedIn, or Twitter

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