Building your brand can be a great
benefit today when you are targeting both Millennials and Gen Z consumers. Digital natives have never had to adopt technology,
they grew up with it. Hand Held mobile marketing
is simply they way they think, relate, and find relevance.
Steven Johnson Grocerant Guru®
at Tacoma, WA based Foodservice
Solutions® believes that many independent restaurants and small chains can compete
and win is leveraging software that helps them relate to both Gen Z and
Millennials.
Have you heard of Force4Good?
Well, they recently announced the launch of a free version of their
software for small franchises and independent
restaurants. Steven Cook, CEO, Force4Good,
stated, “Force4Good is perfect for small franchises and independent operators
who want a fast, easy, and economical fundraising system with immense
functionality,” … “It’s a brilliant way to quickly and affordably jumpstart a
local marketing program and connect with your community.”
Did you know that local fundraisers are
increasingly popular among restaurants as they seek to rebound after COVID and
months of rising inflationary pressures. Restaurants work with local non-profit
clubs and school groups to bring their supporters into the store on a given
day, with a percentage of those sales going to support that organization.
So, Force4Good
makes fundraising easy. The software as a service handles all the IRS tax
requirements for making tax-deductible donations and generates all event
marketing materials for the nonprofits. It makes fundraisers easy to apply for
and coordinate, and even provides tips on how to make the events successful and
profitable.
Here is the best part and why now is the time for
you to give Force4Good's a try. Yes, they can be free service is perfect for
restaurants that may be new to local marketing and in-store fundraising
programs. That is a great way to give software a try. For those wanting more
functionality, PRO tier pricing is only $19 per month.
Cook continued, “We encourage restaurateurs to
sign up for the free service first. This allows them to get the feel for the
technology and develop a local marketing strategy that works best for them”.
Now Force4Good
fundraising technology provides many benefits:
1. Local community organizations can earn much needed money by
holding fundraisers at restaurants. Force4Good makes the process simple,
efficient and effective.
2. Fundraisers often bring in patrons who are unfamiliar with or are
otherwise new to the restaurant, thereby increasing the customer base.
3. Marketing and word-of-mouth
from the charity provide excellent marketing support to the restaurant.
4. A restaurant’s reputation is enhanced and protected when it
invests in the local community. New customers become loyal customers, while
community groups act as restaurant ambassadors. Community groups also
appreciate the ease and convenience of raising money at restaurants.
5. Fundraisers bring in customers during off-peak hours and encourage
larger ticket sales. Restaurant owners can schedule fundraisers to improve
sales during slow days or hours. And because the event is charity-focused,
ticket sales tend to be higher than usual.
In case you did not know, Force4Good launched their enterprise
fundraising platform in 2022, with partners including Freddy’s Frozen Custard
& Steakburgers, MOD Pizza, Qdoba Mexican Eats and others. Last year, these
groups hosted more than 6,900 fundraising events, bringing in more than $1
million in donations off of $5.7 million in sales.
Invite Foodservice Solutions® to complete a Grocerant ScoreCard, or for product positioning or placement assistance, or call our Grocerant Guru®. Since 1991 Foodservice Solutions® of Tacoma, WA has been the global leader in the Grocerant niche. Contact: Steve@FoodserviceSolutions.us or 253-759-7869
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