In
today's fast-paced world, where "What's for dinner?" often starts
with a phone swipe, technology undeniably impacts dining decisions. But a
recent study by the Culinary Visions Panel's Mindful Dining Initiative reveals
a surprising truth: young adults (Gen Z and Millennials) crave both
convenience and human connection when dining out.
Key
Takeaways:
·
Technology as a Time-Saver: Younger diners appreciate tech that streamlines
the ordering process. Nearly half (48%) prefer kiosks or apps for speed,
highlighting their comfort with technology.
·
Human Touch Still Reigns: Despite their tech-savviness, young adults (64%)
value personalized service. A friendly server who remembers their name goes a
long way!
·
Sharing is Caring (and Posting): Dining is a social experience for young adults.
They're influenced by friends' orders (50%) and enjoy sharing photos on social
media (nearly 60%). Food becomes a way to connect and create shareable moments.
What
This Means for Restaurants:
·
Offer Tech Options, But Prioritize Service: Provide self-ordering kiosks or
apps, but ensure staff remains attentive and welcoming.
·
Create Instagrammable Moments: Think unique plating, interesting decor, or
designated photo areas to cater to the social media-savvy crowd.
·
Facilitate Group Dining: Consider larger tables or communal seating to
encourage interaction and sharing.
The
Bottom Line:
Technology
is a tool, not a replacement for human connection. By embracing tech while
prioritizing excellent service and a social atmosphere, restaurants can create
dining experiences young adults will love – and share with the world.
Foodservice Solutions® specializes in
outsourced business development. We can help you identify, quantify and qualify
additional food retail segment opportunities or a new menu product segment and
brand and menu integration strategy. Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche
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