Will Grocery Private-label Fresh Prepared Food be the Next Big Thing?

Form most Americans gone are the days that they walk into the grocery stores walk ever aisle filling a basket, taking it all home and stuffing it into a pantry, and then planning a meal and cooking it from scratch. Retail foodservice today is all about time according to Foodservice Solutions® Grocerant Guru® Here are some facts about time:

1.       In 1940 a Home Cooked Meal took 150 minutes to prepare.

2.       In 2000 the average time spent inside a McDonalds restaurant was 11 minutes

3.       Today a Home Cooed meal takes less than 30 minutes

4.       74% of all fast food meals are sold for take-out or via the drive thru and consumed within 5 Minutes.

5.       One in three men spends 15 minutes or less on food preparation a day.

Today grocery stores are selling a plethora of fresh prepared foods that can be mixed and matched into ca customized meal.  They are selling everything from fresh salad mix to salad kits, multiple styles of pasta, with an equal number of sauces; flavored sea salts too fresh prepared caramel truffle ice cream or just about any flavor of gelato for dessert you may want?

Albertsons, Wall-mart, and Publix have begun growing share of sales from new fresh prepared private-label products, and shoppers should expect to keep seeing new items and private brands pop up on store shelves.

Grocery shopping is evolving faster today than ever before.  Kroger’s new concept store Main & Vine is filled with Ready-2-Eat and Heat-N-Eat fresh prepared food.  Today the fresh prepared food you see will increasingly be high-end, with gourmet ingredients, or will be found on the store perimeter, where health-conscious shoppers are hunting for fresh produce and meat.

Private label Ready-2-Eat and Heat-N-Eat fresh prepared food can be the next big thing in grocery retailing according to the team at Foodservice Solutions® when it is customer focused, interactive and participatory. 

Success clue take care of your customer today. Then you can begin Looking a Customer Ahead? Are you interested in having a Grocerant ScoreCard conducted for your retail outlets?  Contact:  Steve@FoodserviceSolutions.us  or Visit: www.FoodserviceSolutions.us  for more information on the booming Grocerant niche.