Building both the top and
bottom line, convenience stores make growth look easy. Leveraging legacy locations, convenience,
speed of service while integrating branded fresh prepared ready-2-eat and
heat-N-eat food; convenience stores are garnering customers from both the
restaurant and grocery sectors.
Convenience stores foodservice
offerings have largely been over looked or dismissed by Quick Service
Restaurant chain operators and grocery stores.
Following the lead of Wawa, Sheetz, Rutters and now 7 Eleven the
convenience store sector is branding food programs from coast to coast. More importantly they are garnering a lager
share of stomach with improving food quality, healthful offerings and speed of
service that quite frankly QSR’s can’t keep up with.
David Sprinkle,
publisher of Packaged Facts stated "By enhancing foodservice quality and
variety, we believe convenience stores are poised to benefit from increased
sales of gasoline and other merchandise, as consumers seek to consolidate their
purchases in the interest of efficiency"…"Because it is so well
positioned, we anticipate that convenience store industry foodservice sales
growth will outperform the retail and restaurant foodservice industry average
through 2013."
In fact Packaged
Facts projects that convenience store foodservice sales grew 6% in 2010, and
will rise an additional 6% in 2011 and 5% in 2012.
Invite Foodservice Solutions® for innovation
ideation, for brand positioning, product placement. Do you need a grocerant program assessment? Since 1991 Foodservice
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