Friday, April 28, 2017

Au Bon Pain Technology Drives Sales

Online ordering at Au Bon Pain is nothing new as regular readers of this blog know.  Au Bon Pain catering sales too Boston area insurance companies and law firms alone for over the last 18 years has exceed $ 6,000,000.00 per year according to our own Grocerant Guru®.

Au Bon is set to utilize technology to put the ‘fast’ in fast-casual, Au Bon Pain announced the launch of ABP Pickup which is a new service for customers to save time and skip the line.

ABP Pickup is available via the new Au Bon Pain mobile app and at, ‘ABP Pickup allows guests to place their order when they have a few free minutes, select a convenient pick-up time at their preferred Au Bon Pain location, pay ahead, and skip the line when they pick up in café. Once registered, customers can save their orders, easily choosing favorites when it is most convenient, making it perfect for skipping the line during the morning coffee rush hour or grabbing lunch on-the-go between meetings.”

Ray Blanchette, president and CEO, Au Bon Pain stated “With ABP Pickup, guests will have more time to get on with the busy day ahead with a full and happy stomach”…. “We put our time into creating quality, delicious food, but want to give our guests an efficient dining experience. We are proud to introduce this new service to better help our customers, no matter what their schedules may look like.”

ABP Pickup is currently being rolled out in Massachusetts locations and will continue to become available across Au Bon Pain regions between now and May 25, 2017. ABP Pickup is available with the Au Bon Pain mobile app available on the App Store and Google Play.

Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit Johnson, or

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