Wednesday, July 15, 2020

Sorry Seattle Alabama has Drone Grocery Delivery

Seattle may have Amazon, and Amazon Go but Alabama’s Rouses Markets is offering drone grocery delivery.  According to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions® drone delivery will become a platform of choice for retailers the ilk of drug stores, restaurants, and dollar stores in many parts of the United States.
Rouses Markets CEO Donny Rouse stated, “Drone delivery offers the fastest, safest delivery store to door,”  with partner Deuce Drone to turn Alabama test store into customer fulfillment center
Rouses has partnered with Boston-based Deuce Drone to conduct the pilot with Deuce’s Aerial Drone Delivery Interface System (ADDIS) at the Southern grocer’s store on Airport Boulevard in Mobile, Ala.
So, get this Deuce Drone said its technology provides a last-mile delivery solution for brick-and-mortar retailers by enabling drone shipment directly from stores. Deuce Drone leverages a retailer’s current infrastructure in designing, building and operating the drone delivery system, turning stores offering the service into customer fulfillment centers, according to the company, which added that its cost-effective solution allows retailers to compete with larger e-commerce players on same-day delivery. I agree.

Battle for Share of Stomach

Rouses already offers online grocery delivery service through Instacart and Shipt, which enable customers to receive their orders at home in as soon as an hour. But according to CEO Donny Rouse, the retailer seeks more convenient and innovative ways to deliver groceries. According to Johnson this will be a show stopper! A big hit with customers.
“Drone delivery offers the fastest, safest delivery store to door,” Rouse said in a statement. “We should be able to get groceries to customers in 30 minutes, or even less. Plus it’s more cost-efficient, meaning we can save customers time and money.”
While Seattle has Amazon, Alabama has Deuce Drone The battle for the last mile is now under way.  The consumer is dynamic not static, how are you moving forward?
Are you ready for some fresh ideations? Do your food marketing ideations look more like yesterday than tomorrow? Interested in learning how our Grocerant Guru® can edify your retail food brand while creating a platform for consumer convenient meal participationdifferentiation and individualization?  Email us at: or visit: us on our social media sites by clicking one of the following links: Facebook,  LinkedIn, or Twitter

No comments:

Post a Comment