Tuesday, March 10, 2020

Kwik Chek Foodservice Meal Deals to Drive Sales

Yet another convenience store is driving success with a focus on grocerant niche Ready-2-Eat and Heat-N-Eat meals and meal components mix & match options according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  Johnson stated “Kwik Chek dipped into the chain restaurant marketing tool-kit and is using Limited Time Offers (LTO’s) to drive fresh food customer trial and adoption.”
It’s not just new menu items, special pricing, but incudes technology as Kwik Chek when customers use their kwikcard. The Kwik Chek’s updated kwikcard Rewards Program allows customers to earn points when they purchase fresh-made food from any Kwik Check location. Guests can earn four loyalty points with every food item purchased
Kevin Smartt, CEO of Spicewood, Texas-based Kwik Chek Food Stores  stated “Our guests deserve delicious and affordable menu options, which is exactly why we created our value deals,” ….“Food quality is something we pride ourselves on, and we’re thrilled to introduce two brand new menu items that we’re sure guests will love. Even better, guests can earn points through the Kwik Chek app and redeem them for cents off gas at the pump. It’s a win-win!” So, what do you get? 

Here you go:
1.       NEW! Bandit Taco – two for $4 with kwikcard
Chorizo, fresh-cracked eggs and beans are smothered with cheese and topped with crispy bacon, all inside of a fresh-made tortilla.
2.       NEW! Seafood Plates – $6.99 with kwikcard
Perfect for Lent and/or Fish Friday, choose from a 10-piece shrimp, two-piece fish or two fish tacos, with your choice of two sides and a roll.
3.       El Jefe Taco – two for $4 with kwikcard
Fresh-made taco with generous portions of bacon, egg, cheese and extra bacon, all wrapped in a warm, handmade flour tortilla.
Grocerant niche fresh prepared food mix &match meal component bundling continues to drive top-line sales and bottom-line profits in every sector of foodservice today. Do you have a customer migration / menu adoption program in place?
Interested in learning how Foodservice Solutions 5P’s of Food Marketing can edify your retail food brand while creating a platform for consumer convenient meal participationdifferentiation and individualization? Email us at: Steve@FoodserviceSolutions.us or visit:  www.FoodserviceSolutions.us for more information.

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