There is nothing linked more to QSR’s than Quality Service Cleanliness. It has been there from the beginning and you can hear the drum beat of Zone managers repeating the importance of QSC today. With continued reinforcement by Franchisee consultants and or district managers pages and pages of QSC questions fill the quarterly unit inspection compliance forms.
Angus Hamburger outlets like Quick Chek, Hoagie outlets like Wawa and Pizza outlets like 7 Eleven are all now focusing on QSC. According to an article in Convenience store news and I quote: “Cleanliness is the No. 1 reason consumers choose one convenience store over another, according to M/A/R/C,"
M/A/R/C found 32 percent of shoppers citing a clean, well-lit store environment as one factor that would most cause them to seek out or wish to visit a specific store.Convenience stores know the importance of Grocerant style food and are selling the heck out of it!
Quality ready-to-eat and Ready-2-Heat prepared food is served in a setting of fast service, high quality and clean surroundings. Watch out QSR’s they just might be coming after your customer. Grocerant program assessments can help you build out the niche.
Success does leave clues outside eyes can deliver inside sales. Grocerant SWOT analysis are available from Foodservice Solutions®. What are you bundling with you core products? Who are your customers? Where and how can you sell your customers more? Do you need a Grocerant Scorecard? www.FoodserviceSolutions.us or http://www.linkedin.com/in/grocerant or twitter.com/grocerant, For A Quick Reply Steve@FoodserviceSolutions.us
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