Tuesday, March 31, 2020

TooJay’s Evolving GROCERANT Food-2-Go Platform


Once again success does leave clues.  Consumers are dynamic not static and one key to success is giving consumers what they want, when they want it according to Steven Johnson, Grocerant Guru®, at Tacoma, WA based Foodservice Solutions®
Grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food has been driving change within all sectors of food retail for 18+ years. So, TooJay’s Deli  founded in 1981 continues to evolve with relevance after trying some new mix & match grocerant niche bundled offering at select locations, is now rolling out its new “Groceries ‘Too’ Go” program system-wide throughout Florida beginning today (Tuesday, March 31).
The team at Foodservice Solutions® valuable insights has helped many retailers understand just how valuable mix & match bundling can be for any retailer from companies the ilk of Ikea, Costco, and Nordstrom’s.  Do your restaurants look more like 1990 than 2021? Is your brand evolving with customer relevant brand messaging and consumer touchpoints?

So, TooJay’s “Groceries ‘Too’ Go” platform offers customers ‘high-quality chicken breasts, ground beef and salmon, as well as eggs by the dozen, toilet paper and paper towels. Customers can also stock up on sliced deli meats, cheeses, breads, salads and more.
Takeout, delivery, catering, and curbside* are now available. Guests can order online through the TooJay’s website or Delicious Rewards app. To order online, visit toojays.com/order-now.  *Curbside is available only on pre-paid orders through the app or website.
For Passover (April 7-9) this year, TooJay’s menu of traditional holiday favorites is available for takeout, delivery, catering and curbside. Guests are encouraged to place orders in advance. This year's Passover menu can be seen here.
Are you ready for some fresh ideations? Do your food marketing ideations look more like yesterday than tomorrow? Interested in learning how Foodservice Solutions® can edify your retail food brand while creating a platform for consumer convenient meal participationdifferentiation and individualization?  Email us at: Steve@FoodserviceSolutions.us or visit us on our social media sites by clicking the following links: Facebook,  LinkedIn, or Twitter




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