Food Technology and College Students No Looking Back

 

Who has not heard or told stories about college students drinking? Ok, who has stories of their own college days drinking?  In the food and beverage world that continues to evolve there is a new story developing about students and drinking.  This time it is much better for them and much better for their parents.

In case you have not heard, Jamba and Blendid announce the addition of two new Jamba by Blendid autonomous robotic kiosk locations. The new locations at Georgia College in Milledgeville, Georgia and Kennesaw State University in Marietta, Georgia mark the first Jamba by Blendid openings on college campuses, expanding beyond the current pilot locations in a shopping mall and big box retailer. This is a significant step as Jamba and Blendid continue to explore opportunities to open more Jamba by Blendid kiosks in a variety of non-traditional venues, including gyms, hospitals, airports, and more.

That’s right grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food and beverages for college students.  It’s time that family and friends pitch in and buy those kids some gift cards according to Steven Johnson, Grocerant Guru® at Tacoma, WA Based Foodservice Solutions®.

Geoff Henry, president of Jamba, stated, “Since the beginning, we have wanted to test the Jamba by Blendid kiosks on college campuses. We know there is increasing demand for more ways to access our products and by introducing our robotic kiosks at colleges and universities across the country, we are making it even easier for consumers to enjoy smoothies 24/7,” … “It has been rewarding to see guests engage enthusiastically with our kiosks, and we are looking forward to speaking with future operators who are interested in testing with us and learning more about the opportunity.”

In our time starved world, lifestyle brand leader known for serving on-the-go freshly blended smoothies, juices, bowls and shots, Jamba has witnessed increased demand for additional ways to access everything that the brand has to offer. Using Blendid’s innovative, autonomous, and contactless food automation platform, Jamba by Blendid leverages machine learning, robotics, and artificial intelligence to create easily accessible nutritious food options made on-demand and customized to meet the lifestyle and taste preferences of individual consumers.

 Adding Jamba by Blendid kiosks on college campuses gives on-the-go students, staff and faculty members easy access to get high-quality, fresh smoothies in a way that seamlessly fits in to their busy schedules, no matter the time of day.

Vipin Jain, CEO and co-founder of Blendid, stated, “By utilizing robotics and AI technology, we can achieve our team’s mission to make delicious and customized food accessible to all. We’re thrilled to have accomplished this at the first two Jamba by Blendid pilot locations, and the positive guest feedback validates the potential of our robotic kiosks at a variety of different locations across the country,” … “We look forward to learning how these new campus communities utilize the kiosks as we pursue additional opportunities in similar settings.”

Guests visiting the Georgia College and Kennesaw State University kiosks can enjoy seven delicious plant-forward smoothies, as well as Jamba’s popular Boosts. They are available in 14 oz servings and include one nutrition boost for no additional charge. When ordering, guests will have access to the macronutrient breakdown based on their order customizations. Both locations will be open extended hours and guests can place orders in person at the kiosk or they can order ahead with the Blendid app on Android or iOS. Additionally, they can make a payment using their respective college’s dining cards.

Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit us on our social media sites by clicking one of the following links: Facebook,  LinkedIn, or Twitter