Free Throw Bucket Yes 'Basketball Buckets' at Auntie Anne’s

 

Will you be stuck in the office with friends, as family gather together to watch the NCAA Tournament College Basketball Tournament.  March Madness as it is known has become a platform for restaurants to leverage the unique skill set to sell fresh full-flavored food for delivery, leveraging technology aka App’s that digital natives and Millennial’s love.

Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®, stated, branded hand-held- food for immediate consumption is the perfect way for restaurants and all food retailers to drive top-of mind- awareness with NCAA Tournament enthusiast.

As College basketball’s biggest tournament is approaching and Auntie Anne’s is helping fans celebrate by upping their game day snacks with the return of the guest-favorite Basketball Buckets. Available for purchase in-store and via pick-up or delivery through the Auntie Anne’s mobile app from March 10 - April 6, customers can choose from: 

·         Free Throw Bucket – The limited-edition Basketball Bucket is filled with your choice of Original Pretzel Nuggets, Cinnamon Sugar Pretzel Nuggets, or Mini Pretzel Dogs; and serves up to five people.

·         3-Pointer Bucket Trio – Includes three limited-edition Basketball Buckets with one bucket each of Original Pretzel Nuggets, Cinnamon Sugar Pretzel Nuggets, and Mini Pretzel Dogs; and serves up to fifteen people.

 Plus, Auntie Anne’s Buckets to Buckets Sweepstakes is back! For every bucket scored during the March college basketball men and women’s tournament, Auntie Anne’s will award one free Pretzel Bucket to a Pretzel Perks Member – giving away up to 10,000 buckets. All you have to do is be a Pretzel Perks Member before the championship game ends, and you’ll be entered into the sweepstakes. 

Success does leave clues. One clue that time and time again continues to resurface is “the consumer is dynamic not static”.  Regular readers of this blog know that is the common refrain of Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.