Free works. Are
you looking for a way to extend you brand value. Do you have a menu item that consumers
continue to buy, sales are increasing, customer like, but not enough consumers think
of your brand first or second when that think of that menu item. If that is the case they you need to drive customer
trail, because after trial comes adoption.
According
to Steven Johnson Grocerant
Guru® at Tacoma, WA based Foodservice
Solutions® 7-Eleven has such a
product. That product is Pizza. How are they going to exploit their brand
value messaging. They are targeting the
Super Bowl of Pizza sales days and every pizza company out there. Yes, &-Eleven is giving away free pizza
on Super Bowl Sunday.
Are You Garnering a
Larger Share of Stomach
What is your Customer Acquisition Cost
So,
to kick off football fans' favorite day of the year, 7-Eleven, Inc. is giving customers a
free large pizza through the 7NOW Delivery app. This big deal for the
Big Game is only available on Sunday, February 12.
All
pizza flavors are included in this deal, including Extreme
Meat, Cheese, Pepperoni Pizza and Breakfast
Pizza, available at select stores! No matter customers' pizza preference,
7-Eleven has got 'em covered. Exclusively available through the 7NOW Delivery
app, the deal will be applied automatically at checkout on February
12 only. Talk about a touchdown!
7-Eleven Senior Director of Hot Food,
Vareesha Shariff, stated, "Whether you're a football fanatic or just
tuning in for the commercials and halftime show, the Big Game is the most
exciting Sunday of the year," ... "What better way to celebrate than
with free pizza delivered straight to your doorstep?"
Don’t over reach. Are
you ready for some fresh ideations? Do your food marketing ideations look more
like yesterday than tomorrow? Interested in learning how Foodservice Solutions® can edify your
retail food brand while creating a platform for consumer convenient
meal participation, differentiation and individualization? Email us at: Steve@FoodserviceSolutions.us or visit us on our social media sites by clicking the
following links: Facebook, LinkedIn, or Twitter
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