Regular readers of this blog know that Wow Bao, a fast-casual concept specializing in savory steamed buns, pan-seared dumplings, and rice & noodle bowls. What you don’t know is that the next-generation store, opening December 1, is set to become Chicago’s first and only fully automated dining experience according to Steve Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
Wow Bao was the first brand to license the innovative eatsa technology platform, Wow Bao’s restaurant will feature an automated storefront that enables digital ordering via mobile app or in-store kiosk, delivering both a seamless customer experience and optimum food delivery speed.
When the orders are placed, diners will pick up their food via one of 12 custom LED-lit cubbies. Displaying the guest’s name along with social media-friendly animation, each cubby will give a series of prompts, including when the food is cooking or when to double tap and open for a completed order. A Wow Bao “concierge” will be on hand to answer any questions and explain the process within the store.
Wow Bao plans to expand utilizing this new technology, expecting to double its number of locations in 2018.Wow Bao’s brand new mobile app will launch simultaneously with the opening of the new location, allowing diners to order on the go with ease.
Wow Bao President Geoff Alexander. “We couldn’t be more excited to be the first restaurant partner for eatsa and look forward to delivering the same high-quality food our customers expect in a way they have never seen before.”
Wow Bao’s signature lunch and dinner menus will be available to enjoy for dine-in, carryout, and delivery service. In addition, the new location will offer brand new bao and rice bowl options, a coffee program complete with Do-Rite donuts for breakfast, and a late-night window for after-hour cravings during warmer weather.
Are you ready for some fresh ideations? Do your food marketing tactics look more like yesterday that tomorrow? Visit www.FoodserviceSolutions.us for more information or contact: Steve@FoodserviceSolutions.us Remember success does leave clues and we just may the clue you need to propel your continued success.