Momentum is building for the U.S. to ban the sale of new
gasoline-powered cars. Soon, New Jersey could
become the second state in the U.S. to enact a ban on the sales of
new gasoline-powered cars, following California. Tesla is an aspirational brand and they don’t
make a gasoline powered car at all.
I know, they are just selling 500,000 cars a year and 14.500,000
cars are sold in the U.S. a year. Back
to momentum, all car manufactures are now producing and introducing new electric
vehicles. Currently, grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food
is driving growth or sustaining sales in every sector of retail foodservice.
When asked if they wanted to cook dinner from
scratch or assemble dinner from fresh grocerant niche meal components 91.1 % of
Gen Z chose assemble from Fresh Prepared Meal Components and Millennials 83.6
chose meal components. Steven Johnson,
Grocerant Guru® at Tacoma, WA based Foodservice Solutions® stated “both
gen Z and Millennials value of grocerant niche meal components placing a ‘halo’
of better-4-you around them.”
1.
Install more charging stations
2.
Increase Grocerant niche meals, and meal
component offerings
3.
Innovate packaging options that include the
‘halo’ of Better-4-You
By the way, Oregon Sen. Jeff Merkley
and California Rep. Mark Levin have introduced legislation that would require
50% of sales for new passenger vehicles to be zero emission vehicles (ZEVs) by
2025 and end U.S. sales of new gasoline-powered vehicles by 2035, while
boosting the market for battery electric vehicles and hydrogen fuel cell
vehicles. Note: At least 15 countries have made similar commitments already,
including Germany, France and Norway.
Regular readers
of this blog know that “consumers never go backwards”. Are you looking a customer ahead? Do you
understand what attributes, values, that drive top of mind awareness around
grocerant niche meals and meal components?
For
international corporate presentations, regional chain presentations,
educational forums, or keynotes contact: Steven Johnson Grocerant Guru® at Tacoma, WA
based Foodservice Solutions. His
extensive experience as a multi-unit restaurant operator, consultant, brand /
product positioning expert and public speaking will leave success clues for
all. For more information visit GrocerantGuru.com, FoodserviceSolutions.US or call
1-253-759-7869
No comments:
Post a Comment