Day after day we are witnessing the continued expansion, adoption, and success of Grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
Just in case you did not know, Thistle, is a leading tech-enabled food and nutrition company that delivers delicious, Ready-2-Eat plant-forward and planet-friendly meals to customer doorsteps, recently announced the launch of Thistle meal subscriptions on the East Coast.
So, customers get access to an ever-changing menu of the best-tasting, freshest, ready-to-eat plant-forward meals, snacks, soups, and organic cold-pressed juices conveniently delivered to their doorstep up to twice per week. Thistle now delivers to Manhattan and Philadelphia residents, and will continue expansion throughout the greater Northeast.
Thistle meals are designed by nutritionists and chefs using evidence-based dietary principles that lead to better health, with a focus on real, whole, plant-based foods (i.e. fresh vegetables, fruits, nuts, legumes, and whole grains). Meals are always fresh and free of dairy, gluten, refined white sugars, artificial sweeteners, preservatives, and additives. Above all, Thistle aims to show that eating a healthy, sustainable, plant-forward diet can be the most delicious option on the table.
The team at Thistle believes that eating a diet composed primarily of plants is one of the best ways to reduce your environmental footprint. What you eat – and specifically, the percent of your diet that comes from animal products – is the biggest driver of our food system’s greenhouse gas emissions and other negative environmental impacts.
According to Thistle, meat and dairy products have 10-100x the emissions of plant-based foods, and account for about 60% of food system emissions overall. And because animal agriculture is massively resource intensive, it’s a leading driver of deforestation, species extinction, freshwater use, land use, and air and water pollution.
Shiri Avnery, PhD, co-founder and President of Thistle, stated, “We’re working hard to build a more sustainable food system that makes plants accessible and, above all, irresistible,” ... “It’s not about banning meat, but making it obsolete with plant-based food so good you won’t even miss it. We empower people to harness the power of plants to better their health and the health of the planet. Our expansion to the East Coast is an incredibly exciting step in scaling our impact.”
Now, Thistle’s full rotating menu is available on the East Coast, including new dishes and customer favorites such as Za’atar Orzo Salad with Tofu “Feta” and Tahini Mint Dressing, Green Olive Pasta with Crimini Mushrooms, Passion Fruit Colada Smoothie with Toasted Coconut, and Reish Chocolate-Chunk Cookie Dough Balls. Thistle has delivered over 15 million meals on the West Coast since 2015, and with its rapid growth plans, expects to more than double its customer reach by the end of 2023.
Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy. Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit us on our social media sites by clicking one of the following links: Facebook, LinkedIn, or Twitter