Sunday, December 18, 2022

Grocerant Niche Meal Components Can Make your Holiday Meal Memorable


Do you want you children to have memories that last a lifetime?  One of the best ways to do that is to elevate a holiday meal according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® who stated, “If you want your Gen Z or Millennial children to have memories to last a life time and that they can share with their children customize your holiday meal with personalized grocerant niche mix and match meal components just for your family.”   

Now according to BRACH'S recent nationwide survey of U.S. adults who celebrate year-end holidays, two-thirds (68 percent) believe passing down holiday traditions is extremely or very important. Younger generations are leading the charge as those beliefs were found to be strongest among Generation Z, millennials and Generation X.

A desire to pass down traditions has evolved for one in three consumers (36 percent), most often because families are growing out of previous traditions (21 percent) or there is desire to try something new (17 percent).

When compared to other generations, millennials are more likely than Gen X or boomers to try something new, and relative to other generations they're more often learning new rituals from a spouse or partner, while grandparents are more often a source of holiday traditions for Gen Z when compared to older adults.

"Families of all generations are eager to keep holiday traditions alive, and many want to learn and try new things as families grow and evolve," said Lauren Holtz, director of BRACH'S Seasonal Marketing at Ferrara Candy Co. "BRACH'S candies, specifically our candy canes, are synonymous with holiday memories and beloved by every generation. Our Sweetness Swap aims to bring people of all ages together this season to make moments sweeter with meaningful connections and stress-free celebrations."

Other findings of the generational study include:

·         About six in 10 adults surveyed enjoy holiday traditions with children (63 percent) and a spouse/partner (59 percent). Gen Z is more likely than any other generation to share them with a parent/guardian or grandparent.

·         Across all generations, hot chocolate was chosen as the best pairing for candy canes over options such as eggnog, ice cream or cookies.

·         About seven in 10 participants are very or somewhat likely to enjoy candy canes by just eating them (75 percent) or decorating a home or tree (69 percent). Gen Z and millennials surveyed were significantly more likely than Gen X or boomers to participate in several holiday candy activities.

·         Holiday cooking/baking is common among adults with more than eight in 10 (84 percent) very or somewhat likely to participate.

·         Nearly one-third of adults (31 percent) are likely to host or attend a holiday-themed dinner party instead of other types of holiday events such as a White Elephant party, Ugly Sweater party, or holiday-themed brunch.

Grocerant niche meal components can come from any restaurant item including entrée, side dish, or desert.  Many holiday tables include a mix match bundled set of grocerant components from different restaurants all bundled into a customize personalized family holiday meal.  Cook less, clean up less and create memories.

For international corporate presentations, regional chain presentations, educational forums, or keynotes contact: Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions.  His extensive experience as a multi-unit restaurant operator, consultant, brand / product positioning expert, and public speaking will leave success clues for all. For more information visit, FoodserviceSolutions.US or call 1-253-759-7869

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