Tuesday, January 21, 2020

Packaging too Drive Sales at Restaurants, Retail, and Foodservice


Foodservice chain after foodservice chain are beginning to understand how packaging can help them drive incremental sales in areas the ilk of catering, takeout, and retail according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
When Juice It Up! announced the availability of its new Juice It Up! Pack. Designed for on-the-go convenience, at a 10 percent discount, Johnson noted that grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food and beverages are leveraging the power of packaging to drive incremental sales.
It’s clear to see from the picture above that the pack is perfect for group occasions such as office meetings, soccer games and beach days. The Juice It Up! pack comes in three product category options, smoothie, raw juice or blended juice, while each individual item can be customized to its recipient.
Food packaging is driving innovation and change for all segments of food retail.  Johnson noted that food giant Nestle’s CEO Mark Schneider, stated, "Making recycled plastics safe for food is an enormous challenge for our industry. That is why in addition to minimizing plastics use and collecting waste, we want to close the loop and make more plastics infinitely recyclable.
"We are taking bold steps to create a wider market for food-grade recycled plastics and boost innovation in the packaging industry. We welcome others to join us on this journey." Nestlé will also collaborate with other organizations for cleaning up plastic waste from oceans, lakes, and rivers. How are you driving innovation? How are you driving new electricity for your branded products? Do you need a new partnership?
Are you looking for a new partnership to drive sales? Are you ready for some fresh ideations? Do your food marketing tactics look more like yesterday that tomorrow?  Visit www.FoodserviceSolutions.us for more information or contact: Steve@FoodserviceSolutions.us Remember success does leave clues and we just may have the clue you need to propel your continued success.

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