Wawa C-Store, Restaurant, and More

Talk about relevance and playing to its strength, Wawa does not have to pick between being a convenience store or a restaurant chain it can be both according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.

In the minds-eye of consumers Wawa has elevated it’s platform with grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food and customers love that intersection of choice and the mix and match meal component bunding offered by Wawa.

Now Wawa is adding to its line-up of fresh food foodservice platform with a new catering offer. “The catering offer allows customers to place pickup orders for breakfast, lunch and dinner. Wawa stores will accommodate orders with 24 to 48 hours of lead time, depending on selections, prior to a desired pick up time, according to the retailer.”

Catering packages are customizable and provide the same ingredients used in store. Menu items include breakfast items such as coffee, bagels and doughnuts; hoagies and sides like mac and cheese, chicken noodle soup, chicken corn chowder soup; and sweets and snacks like cookies and pretzels.

Giving restaurants an even stronger competitor Wawa, offers a hoagie and soup/side box for 10 people that can be purchased for $64.99, or $6.49 per person, plus state taxes.

Steve Hackett, director of new initiatives for Wawa stated "Our new catering offer allows us to extend a whole new level of convenience to our customers. Time and time again, we hear from our customers they would love to cater a party or corporate gathering using their Wawa favorites, so we are excited to begin to extend the Wawa experience in this way,"

Hackett added "It gives us such pride in knowing that Wawa Catering will be part of many memories in the lives of our customers from children's birthday parties and employee recognition events to fundraisers, retirement parties and more,"   Success does leave clues and Wawa has picked up clues from both restaurants and conveniences store that combined will continue to provide a platform for growth according to Johnson.

Invite Foodservice Solutions® to complete a Grocerant Program Assessment, Grocerant ScoreCard, or for product positioning or placement assistance, or call our Grocerant Guru®.  Since 1991 www.FoodserviceSolutions.us  of Tacoma, WA has been the global leader in the Grocerant niche. Contact: Steve@FoodserviceSolutions.us or 253-759-7869