Everyone in food retail understand that address customer ‘pain-points’ can drive relevance, top-line-sales and bottom-line-profits. Consumers are dynamic not static. When the pain of constant prices increase gets to be too simply to much; they will simply stop buying at one outlet and turn to someone else.
So, we ask are you garnering new customers year over year or are you capitulating customer counts year over year? In an effort to remain relevant to the consumers,
Success does leave clues. One clue that time and time again continues to resurface is “the consumer is dynamic not static”. Regular readers of this blog know that is the common refrain of Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Our Grocerant Guru® can help your company edify your brand with relevance. Call 253-759-7869 for more information.