When you can’t beat them join them. Kohl’s department store’s like all retailers wants to drive top line sales,
bottom line profits while edifying customer loyalty. Steven Johnson, Grocerant Guru® at
Tacoma, WA based Foodservice Solutions® knows Kohl’s is making the right choice for a
retail partner as they look for the proper foodservice company as grocerant
niche Ready-2-Eat and Heat-N-Eat prepared food is the leading driver of retail
growth in every retail sector.
Kohl’s announced
that they are planning to partner with retailers like convenience stores or
grocery stores to lease the white space left by the roughly 300 stores it has
“right-sized” over the past several years, CEO Kevin Mansell told CNBC.
Kohl’s
has created new operationally smaller, more profitable stores within its
roughly 87,000-square-foot boxes. That downsizing leaves unused footage, which
Mansell said would benefit from traffic-generating retailers like those that
sell food.
Mansell stated "If we had our preference, we are
going first after well-capitalized companies, and preferably ones that have
high traffic in grocery and convenience," according to Johnson the retail
success of grocerant Ready-2-Eat and Heat-N-Eat fresh the undercurrent of
retail in person sales growth.
The
department store brings with it strong real estate, big parking lots and its
own traffic. A food and apparel duo would be able to compete against a number
of retailers employing similar strategies, like Target and even Walmart,
according to CNBC.
Mansell
noted that not all of Kohl's roughly 300 right-sized stores will necessarily
lease space, at least at the onset. Kohl's may partner with several retailers
in group rollouts, and potentially partner with some as a one-off. The retailer
would consider partnerships with competitors, he added.
Mansell
declined to say whether Whole Foods is one of its in-store partners. Kohl’s
already has a partnership with Whole Food’s new owner, Amazon, through which it
sells Amazon products and accepts returns.
"It's not about Whole Foods, Aldi, or anybody else … we want a
partner, ideally in food or convenience, to help drive traffic,"
Regular
readers of this blog I am assured are not surprised that a department store
wants to add grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food.
Neither was anyone here at Foodservice Solutions® there is a reason for that,
because this is just what we do. Are you
ready for grocerant products?
Foodservice
Solutions®
specializes in outsourced business development. We can help you identify,
quantify and qualify additional food retail segment opportunities or a new menu
product segment and brand and menu integration strategy. Foodservice
Solutions®
of Tacoma WA is the global leader in
the Grocerant niche visit Facebook.com/Steven Johnson,
Linkedin.com/in/grocerant/ or twitter.com/grocerant
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