The
notion of fast food is changing according to Foodservice Solutions® Grocerant
Guru® Steven Johnson who stated
“consumers are finding customizable, fresh food options at Convenience stores,
Grocery stores, and Drug stores that are fast, fresh, and flavorful. In many
cases they are priced less than a meal offered at a traditional restaurant fest
food outlet.”
Swiss Farms is understands
that parents are time-starved on a budget seeking fresh food options for their
children. Swiss Farms drive-thru market
is offering well-balanced kid's meals in customizable lunchboxes. The meals
include a half sandwich, a side and a drink for $4.99. An additional half
sandwich is available for another $2, according to the retailer press release.
Foodservice
Solutions® team thinks that the “drive-thru” customizable lunch will become a
big hit with parents and kids. That’s not
all Swiss Farms is offering adult meals ranging from $6.99 to $9.99. Customers
can choose a sandwich or hoagie, chips and a drink. Meals come in a Swiss Farms
lunchbox with a carry handle.
Scott Simon, CEO of
Swiss Farms
stated “"We know that getting back into the swing of things at the
beginning of the school year is a challenge for everyone. Diving headfirst into
pickup, drop-off, homework and school lunches can feel grueling. Swiss Farms
has been the trusted neighborhood drive-thru market for nearly 50 years.
Customers count on us, so expanding to these boxed lunches was a natural
progression,"
The Drive-Thru lunch
has branded food products included to edify the value proposition for the
parents and increase choice. The kid's menu is nut-free and options include ham
and cheese or turkey and cheese half sandwiches; Full Circle applesauce,
EnviroKidz granola bars, Annie's cheddar bunnies or fruit snacks and Herr's
chips for sides; and Honest Kids juices or Swiss Premium lemonade to drink.
Simon went on to say
“The customizable adult menu offers classic chicken salad, cranberry chicken
salad, egg and tuna salad sandwiches, and Italian or turkey and Swiss hoagies
served with a variety of Herr's chips and Swiss Premium drink pints.”
Scott Simon gets it
according to the Foodservice
Solutions®
team. Simon continued "We're all
about serving our customers and making their lives easier without sacrificing
quality. What's easier than swinging through a Swiss Farms on your way to work
or school, picking up a coffee and breakfast and leaving with a healthy packed
lunch?"
Foodservice Solutions® team can edify
your retail food brand while creating a platform for consumer convenient
meal participation, differentiation and
individualization contact us via Email us at: info@FoodserviceSolutions.us or visit: www.FoodserviceSolutions.us Facebook.com/Steven Johnson,
Linkedin.com/in/grocerant, or
twitter.com/grocerant
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