According to the
Dietary Guidelines for Americans 2015—2020, the average intake of fruits and
vegetables for adults under 50 is about half of the recommended intake
ranges. The American
Heart Association and Subway restaurants are teaming up
to bring a +color food truck to
New York City
on September 22, to show New Yorkers how adding one extra cup makes a
difference. Subway restaurants makes it easy to add more vegetables (and more
color) with two servings per 6-inch sub.
The truck will serve up
free fruit
and vegetable items, including veggie kebabs, colorful veggie salads, avocado
multigrain flatbreads, seasonal fruit skewers and fruit and avocado popsicles,
to show how easy it is to add color. Dylan Dreyer of NBC News’ “TODAY” will be
on hand to dish out these colorful treats.
Today you can continue
the conversation, as, +color is launching a nationwide digital event on the
American Heart Association's YouTube Channel. Consumers across the country are
encouraged to participate by watching and sharing the +color launch video using
#addcolor that will connect them with additional content and recipes.
Are you trapped doing what you
have always done and doing it the same way?
Interested
in learning how Foodservice Solutions®
FIVE P’s of Food Marketing can edify your retail food brand while
creating a platform for consumer convenient meal participation, differentiation
and individualization? Email us
at: Steve@FoodserviceSolutions.us or visit: www.FoodserviceSolutions.us for more
information.
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